Eshita Sharmin Was Appointed as The New CEO of Bikroy.com 

Bikroy.com has named Eshita Sharmin as its new CEO, with the goal of expanding outside the capital city. Eshita Sharmin, who previously served as the Managing Director of Bikroy.com for a year and is one of the few female leaders in the Bangladesh MNC sector, is one of the few female leaders in the country’s MNC sector. She was one of the original members of Bikroy.com and was in charge of marketing when the company first launched in Bangladesh in 2012.

Eshita Sharmin Was Appointed as The New CEO of Bikroy.com

Product development and implementation, branding, media planning and management, and public relations and communication are among Eshita’s specializations. Eshita Sharmin has over 14 years of sales, marketing, and business management expertise. 

She began her career in Product Development at Citycell, one of the largest telecommunications firms in the country at the time. She worked there for over five years, specializing in mobile VAS marketing and management. 

Eshita worked in MENA for VAS Development and New Business Development after coming to Dubai (the Middle East and North Africa). Eshita earned a bachelor’s degree in marketing and a master’s degree in human resource management from North South University.